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Rich’s Story

ZigZag Principle Rich ChristiansenRichard J Christiansen is a parallel entrepreneur who has created over 34 businesses. Fourteen of them have become multimillion dollar successes which were started with $10K or less of capital. They have ranged from technology, SEO, lead generation, import/export and real estate. He authored a best selling book “The Zig Zag Principle” and co-authored “Bootstrap Business” where he outlines the lessons he has learned while creating these businesses. Many business colleges throughout the United States use these books as their text and reference for their entrepreneurial classes.

Early in his career he was General Manager of USA Mitsubishi Electric PC Division and Web Services. He currently serves on the boards of Attostat, Freedom Fast Track, Unconventional Kitchen, Eggnesters, and owns The Storm Group. He is a board advisor to Next Level Practice.

Rich graduated from BYU with a BS in Electronic Engineering and also received his MBA from Brigham Young University.

He loves mountain trekking, golfing, and traveling the world. He takes great pride and enjoyment in mentoring and supporting developing entrepreneurs.

He is the father of five sons and has recently received the Boy Scouts of America’s prestigious Silver Beaver Award for his many years of helping create outstanding young men through the scouting program.